Its infinite and all-encompassing circular form represents the global community working together without boundaries.Our signature consists of three elements:įar more than an ordinary blue circle, the Vanishing Point is a powerful and positive icon that visually encapsulates NO MORE. The NO MORE signature is the visual embodiment of our shared goal promoting an end to domestic violence and sexual assault. Our partners use the NO MORE symbol to amplify the power of the domestic violence and sexual assault movement. Like the red AIDS ribbon or the pink breast cancer awareness ribbon before it, the blue NO MORE symbol is the first overarching, unifying symbol to express universal support for ending domestic violence and sexual assault. Survivor-inspired, developed in consultation with top marketing and branding pros and tested with diverse audiences, the symbol’s signature blue “vanishing point” evolved from the concept of zero – as in zero incidences of DV/SA. Rob Schreiner, former Kaiser Permanente Executive About the NO MORE Symbol
You might just change the world, one silently suffering person at a time. Linking the thousands of people, working in hundreds of non-profit organizations, who use many great programs to prevent and intervene in domestic violence and sexual assault, we now have this singular symbol. Throughout human history, we’ve used symbols to recognize, remember, and reform our world, public health scourges.
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